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 6 LED White Light Baseball Cap Hat Clip on Flashlight $4.59 Time Remaining: 22d 9h 9m Buy It Now for only: $4.59 |
 5 LED White Light Cap Hat Clip on Flashlight Bright New Lightweight Durable Caps $3.39 Time Remaining: 1d 11h 10m |
 Cyclops Hat Clip Light 3 5 LED Green White Red Blue $5.00 Time Remaining: 2d 11h 38m Buy It Now for only: $5.00 |
 5 LED White Light Cap Hat Clip on Flashlight Bright New $6.99 Time Remaining: 9d 19h 9m Buy It Now for only: $6.99 |
 White Hat Clip on Flashlight Camping Bike Light 5 LED N $0.99 Time Remaining: 17d 3h 13m Buy It Now for only: $0.99 |
 New 5 LED Hiking White Light Cap Hat Clip on Flashlight $1.99 Time Remaining: 3d 1h 24m Buy It Now for only: $1.99 |
 5 LED White Light Baseball Cap Hat Clip on Flashlight $3.77 Time Remaining: 22h 1m Buy It Now for only: $3.77 |
 New 5 LED Hiking White Light Cap Hat Clip on Flashlight $2.79 Time Remaining: 3d 1h 24m Buy It Now for only: $2.79 |
 CYCLOPS ORION HAT CLIP LED BRIM CAP WHITE 3 Led Light $9.99 Time Remaining: 27d 20h 56m Buy It Now for only: $9.99 |
 2pcs NEW 5 LED White Light Cap Hat Clip on Flashlight $5.99 Time Remaining: 28d 23h 57m Buy It Now for only: $5.99 |
 Cyclops Orion 3 LED Hat Clip Light WHITE bulbs NEW $10.95 Time Remaining: 13d 19h 51m Buy It Now for only: $10.95 |
 Energizer Trailfinder White LED Cap Hat Light Camping Hiking Hunting $14.95 Time Remaining: 21d 10h 29m Buy It Now for only: $14.95 |
 Cyclops Micro Hat Clip Light Black w 5 White LED Bulbs CYC MHC W $6.99 Time Remaining: 15d 10h 21m Buy It Now for only: $6.99 |
 NaturEscape 5 LED Hat Clip Light NCL 5W Black with White LEDs and Batteries $2.95 Time Remaining: 15d 20h 9m Buy It Now for only: $2.95 |
 2pcs NEW 5 LED White Light Cap Hat Clip on Flashlight $5.99 Time Remaining: 29d 21h 54m Buy It Now for only: $5.99 |
 Cyclops TILT Red White Hat Clip Light 5 LED bulbs NEW $18.49 Time Remaining: 18d 20h 4m Buy It Now for only: $18.49 |
 NEW 5 LED White Light Cap Hat HeadLamp Camping Fishing Clip on Flashlight Bright $2.59 Time Remaining: 4d 21h 19m Buy It Now for only: $2.59 |
 Cyclops Orion Tilt 5 LED Hat Clip Light w Black Shell White Green Led Light Head $13.99 Time Remaining: 27d 14h 42m Buy It Now for only: $13.99 |
 White Hat Clip on Flashlight Camping Bike Light 5 LED N $2.37 Time Remaining: 1d 23h 55m Buy It Now for only: $2.37 |
 Hat Clip W 3 White LED Lights Cyclops Orion CYC HC1 W $9.99 Time Remaining: 20d 16h 52m Buy It Now for only: $9.99 |
 5 LED White Light Cap Hat HeadLamp Camping Fishing Clip on Flashlight Bright $3.19 Time Remaining: 12d 20h 14m Buy It Now for only: $3.19 |
 Cyclops Micro Hat Clip Light Black w 5 White LED Bulbs CYC MHC W $6.99 Time Remaining: 15d 11h 56m Buy It Now for only: $6.99 |
 ORION 3 Super White LED Hat Clip Light LQQK $7.88 Time Remaining: 3d 13h 57m Buy It Now for only: $7.88 |
 Cyclops 375400 Orion Hat Clip with 3 White Led $22.75 Time Remaining: 25d 18h 47m Buy It Now for only: $22.75 |
 White Hat Clip on Flashlight Camping Bike Light 5 LED N $0.99 Time Remaining: 21d 1h 46m Buy It Now for only: $0.99 |
 5 LED White Light Cap Hat HeadLamp Camping Fishing Clip on Flashlight Bright $2.41 Time Remaining: 20h 47m Buy It Now for only: $2.41 |
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Moonrays 91249 Solar-Powered Black Plastic Post-Cap Led Lamp Light
Sale Price: $10.58  |
DescriptionSOLAR POST CAP LIGHT - Installs in minutes (screws included) durable black plastic construction with plastic lens. White LED and AA NiCD battery included # 97125. 4.13 tall. |
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Cyclops CYC-MHC-W Micro Mini LED Hat Clip Light
List Price: |
DescriptionCyclops Micro Hat Clip Light, Black w/ 5 White LED Bulbs - CYC-MHC-W |
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Streamlight 61052 Septor Led Headlamp with Strap
List Price: |
DescriptionWith seven, ultra-bright, white LEDs, the Streamlight Septor Led Headlamp features three levels of lighting for a wide range of applications including up-close detail work and long-range viewing. Adjustable straps help secure the light to any head size, and a 90-degree tilt mechanism allows you to point the light exactly where you need it... |
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Joe Knows Electronics 5mm Clear White Straw Hat LED (25 Pack) HQ Series
List Price: |
DescriptionPackage of 25 White Straw Hat LEDs. Straw Hat LEDs provide a wide 160° wide light dispersion angle. These are great for any project requireing light in a dispersed area. Joe Knows Electronics (TM) HQ series LEDs are made from ultra high quality Epistar chips and packaged in antistatic packaging... |
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Felt Pink Feather Blinking Rhinestone Cowboy Hat
List Price: |
DescriptionWhether you're an urban cowgirl or a prairie princess, this flashing tiara hat is fit just for you. Just flick a switch on the inside of the hat to ignite a pulsating presentation of red, blue, and green lights... |
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VFL Par 20-LED Floodlight Bulb
List Price: |
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Panther Lighted Hat 3 LED - Navy with White Trim
Sale Price: $18.95 |
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Glitz, Glitter and Bling Glitzy Silver Sequin Cowboy Hat with LED Lights
Sale Price: $24.95 |
DescriptionGo to the Rodeo in Style! This is not your regular cowboy hat! This is not your regular sequin cowboy hat. This is a super star cowboy hat, covered in silver sequins and lit around the brim with 13 white L... |
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Design by Led Poison Military style BDU Hat Cap
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DescriptionMilitary style BDU hat, detailed embroidery, with an adjuatable hook and loop closure. Design by Led Poison |
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Glow in the Dark Light Up Michael Jackson Sequin Glove
Sale Price: $7.98 |
Description- Great Sequin Glove that can be used with or without Light Up Effects. Makes a great MJ pop star Glove when turned off and extra special effects when Turned on! |
Trick or Treat...Beware of the Black Hat
I thought it might be a really good time to about White Hats and Black Hats, so let’s start off with some old-fashioned definitions:
White Hat Practices: Ethical SEO practices. White Hat refers to honest, above-the-board SEO techniques used by well-meaning industry experts to help optimize a website and its pages and to realize higher search engine rankings and drive more qualified traffic to that site. These practices are wholeheartedly approved by Search Engines and the SEO industry at large.
Black Hat Practices: Unethical SEO practices. Black Hat refers to deceptive SEO techniques employed by companies looking to “trick” the search engines into realizing higher engine rankings. These practices are not acceptable in any form to the engines and industry.
Black hat techniques are often employed by companies looking for a “quick fix” and aiming to temporarily spike search engine rankings for a given site. These practitioners are fully aware that their success will only be fleeting, because that site will be blacklisted or banished altogether from the major search engines once their unsavory methods are uncovered. Companies caught using black hat techniques will immediately suffer a sharp drop in engine rankings, and long-term damage to their brand and reputation. Companies seeking SEO support need to better appreciate how damaging black hat techniques can be to the reputation of their company, their brand and/or their website. They are advised to steer clear of companies practicing these methods.
There are many black hat techniques, so let’s identify some of them. This list is by no means exhaustive, but at least it will encompass some of the more well-known methods:
- Cloaking – also referred to as “sneaky redirects”, this technique features to programs that send search engine spiders to website pages never viewed by users.
- Doorway pages – also known as “crawler only” pages, these pages are created just for search engine eyes. They try to artificially achieve high search engine rankings for a certain search term by repeatedly incorporating the same keywords and phrases in the body of text. This technique is related to keyword stuffing.
- Hidden Text – this method involves the placing of keywords on a page which match the background color of the actual site, thereby rendering this text completely invisible to the human site visitor.
- Hidden Links – similar to hidden text techniques, this method involves placing links that are specifically designed to be spidered but cannot be viewed by the user.
- Duplication – the creation of multiple pages, domains or subdomains which essentially contain duplicate content. Creating multiple copies of the same page under different URLs is an example of this. Many sites provide text-only or printer-friendly versions of pages which feature the exact same content as the corresponding graphic-rich pages. If you do have duplicate pages, you are advised by the engines to employ a robots.txt file to at least block duplicates from being spidered. Duplicate content is usually unintentional (such as a standard web page or print friendly page), but sometimes it is by design, such as when a site recycles content to artificially increase its traffic.
There is no doubt that black hat methods, often used in excess, can lead to short-term gains but invariably at the expense of long-term pain. These underhanded techniques pose such a serious and pervasive problem for the SEO industry that search engines such as Google and Yahoo dedicate large parts of their Webmaster Guidelines to discussing them. If these engines somehow catch you practicing black hat stuff, you might be kissing your online reputation goodbye. You might be blacklisted and/or banned altogether, and it could be years, if ever, before you could once again gain engine respect.
A final word on black hats: the industry does not talk about these practices that much, which for some only lends to their mystique appeal. Sometimes the temptation to wear black hats is too great for SEO practitioners, and has actually led to the development of grey hat methods. As you might expect, this compromising approach is not as honest as white hat but not as dishonest as black hat. Let’s use an example from duplication to illustrate. An ethical white hat SEO expert would be inclined to establish just a single site, whereas an unethical black hat SEO expert would devise hundreds of mirror sites to link to the main site, thereby artificially exaggerating that site’s importance to users and tricking the engines. A grey hat SEO person might establish secondary sites that are not duplicates of the original one, have some unique content and don’t lure users into visiting an irrelevant place. This practice might actually add some content value and optimize the original site without raising the ire of the search engines. As in life, there is always a middle ground in the SEO world.
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